516 Views
Posted 06/21/17
Before you go out with your camera, do you think about what it is that you’re planning to photograph? For Fujifilm X-photographer Ruddy Roye, this starts with the lens he selects, based on his understanding of the subject matter in his frame. In this presentation for B&H’s 2017 Optic conference, Roye discusses his framing and lens choices for a series black-and-white portraits that he shot on assignment in Atlanta, Georgia. Roye’s go-to lens for portraits and street photography is the Fujifilm 23 mm f/2, a wide-angle 35mm equivalent lens that lets every one of his images communicate the powerful stories of both his subject and the environment they inhabit. After watching this video, you’ll have a better appreciation for how to select the right lenses and other photographic tools for success in your own work.
751 Views
Posted 07/04/17
In this B&H OPTIC 2017 event video, award-winning National Geographic photographer Jeff Mauritzen shares his views on travel photography. Having worked in just about every climate and environment imaginable, Mauritzen offers advice on how to choose the best gear for your needs and how to capture the best imagery, whether you’re working in Antarctica or deep in the steamy tropics.
1100 Views
Posted 07/04/17
In this B&H OPTIC 2017 video presentation, photographer and Sony Artisan of Light ambassador Vivienne Gucwa talks about some of the things she experienced during her journey to the Arctic with only one camera—a Sony a7R II, and one lens, a Sony FE 24-70mm f/2.8 GM. Gucwa discusses the pluses and minuses of being restricted to minimal gear, and how she managed to maximize the visual possibilities with the one camera and one lens she had at her disposal
630 Views
Posted 07/12/17
In this B&H-sponsored OPTIC 2017 presentation, photographer Brooks Jensen discusses what he calls “The Spectrum.” Topics include our perceptions of what makes for “good print presentation,” i.e., matting, print numbering, and other codified practices. Also discussed are the differences between the image and the print, which is an implementation of the image, print media, offset printing (magazines, books), iPads, and other mobile devices, and the history of photographic presentations.
821 Views
Posted 07/04/17
Social media has democratized the world of photography. Platforms such as Instagram now allow all photographers an equal opportunity to share pictures with a global audience. In their presentation for B&H’s 2017 Optic conference, Jill Mann & Kyla Trethewey, of Our Wild Abandon, discuss the positive and the negative aspects of sharing their work via Instagram with the more than 100,000 followers on their social profile. From the whys of using social media to the possible ways in which to monetize your social media presence to the all-important pitfalls to avoid, Mann & Trethewey offer valuable insights and tips for building a following, engaging with your community, and planning for a sustainable future on a platform that is constantly evolving.
604 Views
Posted 06/14/17
In this B&H OPTIC 2017 video, photographers Jill Mann and Kyla Trethewey—who together produce the website and travel adventure series “Our Wild Abandon”—have helped change the way manufacturers market their products. In this video, Mann and Trethewey describe how “Our Wild Abandon” came into being, how it evolved, how manufacturers use their talents, and where they hope to take their online marketing vehicle.
539 Views
Posted 06/15/17
In celebration of the 2016 National Nark Centennial, National Geographic photographer Jonathan Irish went on assignment for Fujifilm and National Geographic Traveler to explore, discover, and photograph all 59 of the U.S. National Parks in one year. With more than 45,000 miles driven, an emergency bush-plane landing in Alaska, two flat tires, and countless other crazy experiences, it was a rewarding and difficult assignment. Yet, it was also filled with some of the most beautiful scenery, incredible hiking, and amazing camping spots under the stars. This is a fun and inspiring talk about dreaming big, successfully pitching a year-long story, and going on an epic adventure discovering our nation's greatest treasures: our National Parks.
902 Views
Posted 06/07/17
From OPTIC 2017, Ralph Lee Hopkins talks in-depth about his wildlife photography from the risks and challenges, to the technique and rewards.
4168 Views
Posted 06/07/17
David Brommer will introduce the speakers, elaborate on the program and prepare you for the inspirational journey that OPTIC will take you on.
7 Views
Posted 05/21/15
Sparked by the desire to be a witness to his time, Jean-Pierre Laffont embarked on discovering the world in absolute freedom. To cover the news, to tell stories, that is what he wanted to do.
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