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Posted 04/24/21
In part 2 of this three-part series, professional photographer and Sony Artisan of Imagery Tony Gale shares his marketing strategies to get your name out there and increase your potential client base. He covers social media and email marketing, creating your website, networking, and more. Click here to watch The Business of Photography, Part 1: Getting Started. And share with us your takeaways as well as your own tips for building your business in the Comments section, below. Sponsored by Sony
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Posted 04/17/21
In this three-part series, Sony Artisan of Imagery Tony Gale lays the foundation for taking your photography from a simple hobby to a serious business. In Part 1, Gale discusses when and how to start a photography business, whether or not specialization is important, what kind of photography may be right for you, and more. Please share some of your own startup stories or ask us questions in the Comments section, below. And click here for The Business of Photography, Part 2: Marketing. Sponsored by Sony
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Posted 10/12/20
In this seminar, from October 2019, Bob Carey shares his passion project to make a difference in his community and raise funds for others in need. According to Carey, this project stemmed from an “organic drive to build a body that resonates with me and others,” hoping to “make a difference in the world.” Through this presentation, Carey wishes to “inspire” you in your own photographic journey.
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Posted 08/15/20
Professional photographer Mélissa Baptiste gives the RAW truth (and not the JPG version) of starting a business as a woman in photography. She offers advice on balancing entrepreneurship with creativity, trying different photographic styles, networking, and her portrait-photography tips. Stop by often to view the wide selection of other instructional and informative videos at BandH.com.   
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Posted 06/22/20
Content marketing is a vital tool for photographers looking to bring in new clients. In this talk, Elena S. Blair and Sandra Coan share their strategies for blogging SEO, Instagram hashtags and engagement, content writing, and more to help you increase your client base. Similar photography seminars: Finding Your Photography Niche Content Marketing for Photographers (How to Promote Your Photography Business)
295 Views
Posted 04/30/19
More than 85% of images uploaded to the Internet are used without permission or license, so image theft has become a problem that affects all photographers. In this informative talk, Kain Jones aims to offer useful advice and solutions that every photographer can use to protect their photos online. The workshop will cover all the dos and don’ts of posting your work online. Photographers learn about common and best practices for image protection, including advice on techniques such as using watermarks, digital signatures, and active monitoring. Jones also shares tips on how to make photo ownership and usage terms known, as well as considering what the future holds for online image protection.
115 Views
Posted 04/30/19
Watch Rachel Silver at B&H’s Depth of Field 2019 discuss her motivation for creating Love Stories TV, a wedding video platform that aggregates footage from videographers and delivers it to a worldwide audience of millennial women and engaged couples. Silver also discusses the benefits of publishing wedding content online and other useful tips. We hope you enjoy the video, and invite you to view the wide selection of other instructional and informative videos at BandH.com.
469 Views
Posted 03/01/19
Top wedding photographer Jay Cassario shows you how to become a better storyteller with your wedding photography, beginning with your very first consultation. Cassario discusses client communication and how to properly educate them on the process of storytelling photography, how to build relationships with your clients that will help you tell their story, shooting and lighting techniques, and post-wedding presentation and sales. Learn how to build better relationships with clients, how to become a better storyteller, and how to create an experience for clients that is unique and special. For more great educational videos, click on BandH.com.
475 Views
Posted 05/07/18
Come join award winning artist/designer Rayce Bird as he teaches you some digital painting techniques in Photoshop using HP’s new Zbook X2! During this two-hour instructional, Bird shows you how to create a creature from scratch with digital painting techniques used by industry professionals. Some of the topics he covers in this session include: sketching realistic anatomy and dynamic expressions, the theory behind areas of rest and areas of detail, creating dimension by painting highlights and shadows, secondary and tertiary forms, folds and wrinkles, color and texture, final lighting, and refinement. Participants will walk away from this instructional with a better understanding of digital painting techniques, character/creature design, color, texture, and lighting techniques in Photoshop!
810 Views
Posted 05/01/18
In this B&H Event Space video, Matt Kloskowski provides essential tips and techniques to help you process, print, and display your images in the best way possible. As he explains: Not all photos are created equal. Considering what you want to do with a photo should begin during the shoot itself. Follow along as he discusses points to consider while you are shooting, post-processing tips to make your files look great, the value of using printer profiles and soft proofing, and which papers will show off your prints to best effect. He also sheds light on the stuff they don’t tell you about workflow, including those sometimes-quirky printer settings to help you make the prints you envisioned at the original moment of capture. After watching, you’ll have a newfound enthusiasm for experiencing your photographs on paper, instead of on-screen, as well as the confidence that making beautiful prints is easier than you may have thought.
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